Category

The news sorted by: Business Strategy

19

Apr 2016

It’s Just Business

We’ve had some big news in the design industry over the last few weeks, starting with High Point and North Carolina’s HB2 bill, which revokes the protection of many in the design community. Leaders like Mitchell Gold of Mitchell Gold + Bob Williams, one of the most prominent furniture makers in the country and leadership […]

23

Feb 2016

How To Increase Your Interior Design Firm’s Profits

In Business Strategy Wealth By Tech Support

Earlier this week one of my interior design clients, who recently went through a massive brand transformation, including a name change, told me she was feeling worried because business seemed a slower than it was last year at this time. “I’m busy”, she said.  “But not busy like I’m normally busy.” Although the feedback on […]

17

Dec 2015

The Marketing Plan Interior Designers Really Want

I hear this a lot from interior designers, I need a really strong marketing plan. When I ask, What do you want to achieve with that plan? The responses are usually excited and passionate. I want bigger jobs! I want to get myself out there! I want to be visible! I start by getting specific […]

30

Jul 2015

What Are The Real Effects Of HGTV and Houzz On The Design Industry?

Although I prefer to lurk in online groups as a rule—unless I run them—I recently saw a thread about a publication I used to love and it’s offer for cheap design services so I found myself chiming in. It started out interesting and potentially educational but like a lot of online talk, a couple of […]

05

Jul 2015

Is Your Interior Design Firm A Good Citizen?

I hope your 4th of July (Canada Day for those of you who live in the North) was spectacular and that you took a moment to think about how lucky you are to be free to run a business that is an expression of what you were called to do. Philanthropy and social responsibility are important […]

31

May 2015

Bullard And The Billionaire Whisperer

In 1905, at the age of 40, Miss Elsie de Wolfe gave up her struggling acting career for good and set up residence at the historic Washington Irving House with Miss Elizabeth Marbury, a prominent theatrical agent. The combination of de Wolfe’s style and Marbury’s connections transformed Irving House into the American version of a […]

08

Mar 2015

How Do You Choose To Lead?

In Business Strategy Visibility By Kim Kuhteubl

In 1908, 15,000 women marched through New York City demanding shorter hours, better pay and voting rights. It was the culmination of unrest and critical debate that had been occurring with the expansion caused by industrialization at the start of the 1900s. A year later, on the 28th day of February, the first National Woman’s […]

12

Feb 2015

An Unpopular Position On References

In Business Strategy Visibility Wealth By Kim Kuhteubl

Recently a client of mine was going through the hiring process for her team. She had narrowed it down to the final two and told me she was going to check references. I suggested that she pay each of the gals to come in for a day, or even two, to get a sense of […]

04

Feb 2015

Get The Team You Really Want

In Business Strategy Visibility By Kim Kuhteubl

I move quickly.  I think fast.  I talk fast and for the most part, I solve problems fast.  I’ve always been this way.  It’s probably why I was drawn to production. In one of my early Supervising Producer roles in LA, I took over mid-season and had to manage a team of people I didn’t […]

15

Jan 2015

So You Want An Affluent Client?

In Business Strategy By Kim Kuhteubl

According to Census Bureau data, only 20 percent of American households ever break the six-figure mark. When you do, you join the ranks of a segment dubbed the mass affluent, new rich or HENRYs (high earners, not rich yet). This group is the professional and entrepreneurial class that drives the economy. They’re relentless strivers who […]

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