Shiny “Objet” Syndrome

The marketing trend train moves quickly. Whether it’s Facebook live or podcasts, affiliate marketing, e-books or Instagram, I notice too many designers spinning their wheels and trying to catch up to …

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If You Have A Waitlist Don’t Read This

A designer recently told me that she wasn’t interested in more business; that she had enough business and that she didn’t need to build a list to market to her ideal client. She knew where her ideal c…

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How To Be Press Worthy

I’m in the process of on-boarding a new client for our Marketing Department Services. Although she’s not really new. We’ve already worked together, which is how I determine whether MBD is a good fit t…

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The Article Everyone Is Talking About

By now you may have read the article in Architectural Digest’s online edition with the lede “This Is How Much the Average American Spends on a Kitchen Renovation.” Referencing a study produced by the …

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The Fastest Way to Level Up

The thing that can be hard to explain, even when I get the language right is that branding—especially the personal kind—is a process and that process happens from the inside, out. Closely related are …

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It’s Just Business

We’ve had some big news in the design industry over the last few weeks, starting with High Point and North Carolina’s HB2 bill, which revokes the protection of many in the design community. Lead…

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Risk Boldly, Charge Appropriately

Shortly after her 42nd birthday, another broken marriage and scandal, fate was finally kind to Syrie Maugham. She credits her daughter as the creative impetus for her decorating career. “I began it al…

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Intuition Never Lies

You trust your instincts and intuition when it comes to your creative process. What if you trusted it more when it comes to the day to day running of your business?…

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